What if We Approached Politics Like Salespeople?

If we were trying to sell a friend a car, we'd be patient, curious, helpful, and happy--or else we'd be out of a job.

But when trying to sell political ideas, we behave very differently. What would happen if we changed our approach?

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Erik Fogg

US political and cultural dialogue is broken, and we intend to change that. We're starting by giving you Something to Consider.